Our Brands

Zale Corporation offers customers an extensive selection of quality jewelry in a wide variety of price categories. Whether you are shopping for an addition to your personal jewelry wardrobe or you need a special gift, come to one of our stores for the best choices -- from fashion and contemporary styles to classic and traditional designs.

Zales Jewelers
Nationally recognized authority on diamonds. Founded in 1924, "the Diamond Store" is the most recognizable name in fine jewelers.

Zales Outlet
Value-priced fine jewelry. A wide variety of jewelry is chosen for shoppers who prefer quality merchandise at less-than-retail prices.

Gordon's Jewelers
Classic to contemporary. Regional jeweler caters to local styles and tastes by offering unique designs in select markets.

Peoples Jewellers
The Diamond Store. The largest national jewelry retailer in Canada offers fine jewelry and brand-name watches at affordable prices.

Mappins Jewellers
Fine Jewellers since 1935. Customers across Canada can shop for classic fine jewelry and watches of exceptional value in stylish mall locations.

Piercing Pagoda
Fashion-forward. For customers who appreciate quality jewelry at everyday low prices, the gold kiosk leader offers an extensive selection of gold chains, charms, bracelets, rings, earrings, body jewelry, as well as silver and stainless jewelry.

ZLC Direct
Quick and easy. Consumers who prefer to shop on the Internet have direct access to the online selection of quality merchandise from Zales Jewelers.